How to identify trends: signals & patterns đ«
Drive innovation by identifying signals and patterns to spot trends and inform future decisions.
top of page
We are nerds at heart.
We love to read, learn
and share ideas. đ
- Mar 3, 2022
- 2 min
đą Hop on the remote brainstorm ride!
Brainstorm sessions are full of ups and downs, like a rollercoaster. But with remote meetings, cognitive biases could get in your way.
- Jan 26, 2022
- 3 min
How to create Design Principles đ
What are design principles? Why do you need them? Design principles are the guides that will help you and your team in any design decision.
- Jan 18, 2022
- 3 min
Trends: the key to inform your future decisions đ
Trends are our compasses that, based on evidence, indicate where things are going and allow us to make informed future decisions.
- Oct 3, 2021
- 3 min
Inform your entrepreneurship decisions: avoid cognitive biases đ”đ»ââïž
What are cognitive biases? How biases affect entrepreneurs? Do your research, inform your entrepreneurship journey. Validate your ideas.
- May 27, 2021
- 3 min
Practical Guide for Entrepreneurs on Cognitive Biases đ
What are cognitive biases? đ§ In order to deal with the complexity of the world, human beings have developed rules and mental mechanisms...
- Mar 10, 2021
- 3 min
Align & Define: the first steps of any research action đŻ
From UX research, design research, to market research, you can always start by aligning & defining your research actions.
- Dec 16, 2020
- 2 min
3 Key research actions for entrepreneurs đ
Are you thinking of starting a business and don't know where to start? Make informed decisions and reduce the risk of failure.
- Nov 17, 2020
- 5 min
Research: a tool to base your decisions on evidence and not on intuitions
Research to detect which aspects of your product or service work and which do not, identify solutions that add more value to users.
- Oct 21, 2020
- 3 min
Research-based Personas đ€
Have you ever had problems when it comes to synthesizing and communicating the results of your user research? Try Persona Map.
- Oct 19, 2020
- 2 min
Gestalt Principles to improve visual communication
Using Gestalt principles is fundamental to the design process. Inform your design, develop solutions for people.
- Oct 1, 2020
- 5 min
User-centric or Product-centric? Solutions for people, not for brands (nor for the boss đ)
What is user-centric? People-centric or user-centric, iterative process focused on people for the creation of products and services.
bottom of page